Critical Whey Protein, Vanilla Ice Cream, 825 g
£33.95 for 825 g at Applied Nutrition. That works out at £1.41 per 25 g protein, which ranks it 51st of the 94 whey protein blend products we price across 5 UK retailers.
At one 25 g dose a day, this pack lasts 24 days. A month is 30 days, so twelve of them is not quite a year.
How we worked it out
- Servings: 825 ÷ 33 per serving = 25
- In the pack: 25 × 24 g = 600 g
- £33.95 ÷ 600 g × 25 g = £1.41 per 25 g protein
- A week £1.41 × 7 = £9.90 · a month × 30 = £42.44 · a year × 365 = £516.32
- Amount per serving: stated on the label.
The standard dose is a comparison unit, not a recommendation. Always confirm the price on the retailer's site. How we compare everything.
Cheaper whey protein blend
All 94, ranked →
Switching to the Applied Nutrition pack saves £1.66 a month at the same 25 g dose.
Ranked purely by price per 25 g protein. 24 combination products also contain protein powder.
On the label
- Protein powder · Whey blend
- 24 g per serving (stated on the label)
- Pack
- 825 g · 25 servings · 33 g a serving
- Cost per serving
- £1.36 (25 servings in the pack)
More label details
- Testing
- Claimed on the label (not verified by us)
- Claimed on the listing
- vegetarian, gluten-free
- Sold by
- Applied Nutrition
- What the listing says
- “Vanilla Ice Cream” · “825g” · “scoops (33g)” · “24g Protein”
Ingredients
Banana Milkshake – Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Flavourings, Salt, Emulsifier (Sunflower Lecithin), Thickeners (Carboxymethyl Cellulose, Guar Gum), Sweetener (Sucralose). Caramel Latte - Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Freeze-Dried Coffee (Coffea Arabica), Flavouring, Salt, Emulsifier (Sunflower Lecithin), Thickeners (Carboxymethyl Cellulose, Guar Gum), Sweetener (Sucralose), Natural Caffeine (Green Coffee Bean Extract), Colour (Plain Caramel). Chiquita Banana Strawberry Smoothie - Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Flavourings, Salt, Emulsifier (Sunflower Lecithin), Thickeners (Carboxymethyl Cellulose, Guar Gum), Potassium Citrate, Sweetener (Sucralose), Colour (Beetroot Red). Choco Hazelnut - Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Cocoa Powder, Flavouring, Salt, Emulsifier (Sunflower Lecithin), Thickeners (Carboxymethyl Cellulose, Guar Gum), Sweetener (Sucralose). Chocolate Milkshake - Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Cocoa Powder, Flavouring, Salt, Thickeners (Carboxymethyl Cellulose, Guar Gum), Emulsifier (Sunflower Lecithin), Sweetener (Sucralose). Cookies ‘N Cream - Protein Blend [Whey Protein Concentrate (Milk), Whey Protein Isolate (Milk), Whey Protein Hydrolysate (Milk), Milk Protein Concentrate (Milk)], Flavourings, Salt, Colour (Plain caramel), Emulsifier (Sunflower Lecithin), Thickeners (Carboxymethyl Cellulose, Guar Gum), Sweetener (Sucralose). Frappe - Protein Blend
From the Applied Nutrition listing. Check the pack itself if you have an allergy: labels mark allergens in bold.
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One 25 g dose is our comparison unit, not a recommendation.
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Filled in from the label’s serving: 33 g.
What you paid
Optional. At Applied Nutrition today: £33.95.
“Order by” allows 3 working days’ delivery from Applied Nutrition and your spare days.
Price history
No price change since 23 September 2026. Checked on 2 days, most recently 9 October 2026.
- Price at every check
- £33.95Applied Nutrition
- First recorded
- £33.9523 Sept
- Checked on
- 2 dayssince 23 Sept
- First checked at Applied Nutrition: £33.95
Questions about this product
How much does Applied Nutrition Critical Whey Protein cost per 25 g protein?
£1.41 per 25 g protein, from £33.95 for 825 g at Applied Nutrition, checked on 9 October 2026.
Is it the cheapest whey protein blend in the UK?
No, it is 51st of 94. Origin Protein (with Creatine) at Myprotein works out at 74p per 25 g protein.
How long does one pack last?
24 days at one 25 g dose. The pack holds 600 g in total.
About Applied Nutrition
Founded 2014 · Knowsley, Liverpool, England
Applied Nutrition is a sports nutrition company based in Knowsley, Liverpool, where it makes most of its own products. Tom Ryder, its chief executive, set it up in 2014, and it has been listed on the London Stock Exchange since October 2024.
All 113 Applied Nutrition products, priced per doseVisit Applied Nutrition (opens in a new tab)
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