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Seeking HealthGeneral health ingredients

Optimal Multivitamin, 240 capsules

£39.49 for 240 capsules at Healf. That works out at £1.32 per serving, which ranks it 245th of the 283 multivitamins we price across 17 UK retailers.

What it really costs, per serving£1.32One serving is our comparison unit for multivitamin. It is not a recommendation.
A day£1.32
A week£9.21
A month£39.49
A year£480.46

At one serving a day, this pack lasts 30 days. A month is 30 days, so twelve of them is not quite a year.

How we worked it out

Multivitamin

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 1 serving = 30 servings
  • £39.49 ÷ 30 servings × 1 serving = £1.32 per serving
  • A week £1.32 × 7 = £9.21 · a month × 30 = £39.49 · a year × 365 = £480.46
  • Amount per serving: priced per serving — compare what each serving contains before choosing.

Folate

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 400 µg = 12 mg
  • £39.49 ÷ 12 mg × 400 µg = £1.32 per 400 µg
  • A week £1.32 × 7 = £9.21 · a month × 30 = £39.49 · a year × 365 = £480.46
  • Amount per serving: stated on the label.

Magnesium

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 200 mg = 6 g
  • £39.49 ÷ 6 g × 100 mg = 65.8p per 100 mg magnesium
  • A week 65.8p × 7 = £4.61 · a month × 30 = £19.75 · a year × 365 = £240.23
  • Amount per serving: stated on the label.

Vitamin B6

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 25 mg = 750 mg
  • £39.49 ÷ 750 mg × 50 mg = £2.63 per 50 mg
  • A week £2.63 × 7 = £18.43 · a month × 30 = £78.98 · a year × 365 = £960.92
  • Amount per serving: stated on the label.

Vitamin C

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 250 mg = 7.5 g
  • £39.49 ÷ 7.5 g × 1 g = £5.27 per 1 g
  • A week £5.27 × 7 = £36.86 · a month × 30 = £157.96 · a year × 365 = £1921.85
  • Amount per serving: stated on the label.

Zinc

  • Servings: 240 ÷ 8 per serving = 30
  • In the pack: 30 × 20 mg = 600 mg
  • £39.49 ÷ 600 mg × 15 mg = 98.7p per 15 mg zinc
  • A week 98.7p × 7 = £6.91 · a month × 30 = £29.62 · a year × 365 = £360.35
  • Amount per serving: stated on the label.

The standard dose is a comparison unit, not a recommendation. Always confirm the price on the retailer's site. How we compare everything.

Cheaper multivitamins

All 283, ranked →
Multivitamin Performance Elite MaxHealf · 1 serving a serving · £39.08 a month · a pack lasts 30 days£1.30£39.08View at Healf (opens in a new tab)
Teen Athlete Multivitamin+Healf · 1 serving a serving · £39.25 a month · a pack lasts 30 days£1.31£39.25View at Healf (opens in a new tab)
Menopause MultinutrientHealf · 1 serving a serving · £39.40 a month · a pack lasts 30 days£1.31£39.40View at Healf (opens in a new tab)
Source of Life GOLD Mini-TabsHealf · 1 serving a serving · £39.46 a month · a pack lasts 30 days£1.32£39.46View at Healf (opens in a new tab)
Source of Life Garden Prenatal MultivitaminHealf · 1 serving a serving · £39.49 a month · a pack lasts 30 days£1.32£39.49View at Healf (opens in a new tab)
This productHealf · 1 serving a serving · £39.49 a month · a pack lasts 30 days£1.32shown above

Switching to the Healf pack saves 41p a month at one serving a day.

Ranked purely by price per serving. 27 combination products also contain multivitamin.

How it compares: methylfolate

All 22, ranked →
Methyl Folate 1,000 mcgCheapest per 400 µgHealf · 1 mg a serving · £1.27 a month · a pack lasts 7 months4p£9.49View at Healf (opens in a new tab)
5-MTHF 5 mgHealf · 5 mg a serving · £2.22 a month · a pack lasts 2.1 years7p£55.58View at Healf (opens in a new tab)
Vimergy5-MTHFHealf · 5 mg a serving · £2.36 a month · a pack lasts 2.1 years8p£58.99View at Healf (opens in a new tab)
This productHealf · 400 µg a serving · £39.49 a month · a pack lasts 30 days£1.32shown above

Ranked purely by price per 400 µg. 155 combination products also contain folate.

How it compares: magnesium malate

All 7, ranked →
Magnesium MalateCheapest per 100 mg magnesiumHealf · 225 mg a serving · £1.86 a month · a pack lasts 10 months6p£19.50View at Healf (opens in a new tab)
Magnesium Malate 1,000 mgHealf · 113 mg a serving · £2.36 a month · a pack lasts 7 months8p£15.99View at Healf (opens in a new tab)
Designs for HealthMagnesium MalateHealf · 360 mg a serving · £3.26 a month · a pack lasts 1.2 years11p£46.99View at Healf (opens in a new tab)
This productHealf · 200 mg a serving · £19.75 a month · a pack lasts 2 months66pshown above

Ranked purely by price per 100 mg magnesium. 84 combination products also contain magnesium.

How it compares: vitamin B6 P-5-P

All 4, ranked →
P5P 50Cheapest per 50 mgHealf · 50 mg a serving · £8.55 a month · a pack lasts 6 months28p£51.30View at Healf (opens in a new tab)
P5P 50Healf · 50 mg a serving · £9.00 a month · a pack lasts 2 months30p£18.00View at Healf (opens in a new tab)
Pyridoxal 5'-PhosphateHealf · 33.8 mg a serving · £11.26 a month · a pack lasts 4 months38p£45.69View at Healf (opens in a new tab)
This productHealf · 25 mg a serving · £78.98 a month · a pack lasts 15 days£2.63shown above

Ranked purely by price per 50 mg. 158 combination products also contain vitamin B6.

How it compares: vitamin C

All 113, ranked →
Vitamin C Plus TabletsCheapest per 1 gMyprotein · 1 g a serving · £1.00 a month · a pack lasts 6 months3p£5.99View at Myprotein (opens in a new tab)
Vitamin C Crystals PowderHealf · 1.1 g a serving · £1.01 a month · a pack lasts 7 months3p£7.61View at Healf (opens in a new tab)
Vitamin C PowderLamberts Healthcare (Nature's Best) · 1 g a serving · £1.50 a month · a pack lasts 8 months5p£12.50View at Lamberts Healthcare (opens in a new tab)
This productHealf · 250 mg a serving · £157.96 a month · a pack lasts 8 days£5.27shown above

Ranked purely by price per 1 g. 950 combination products also contain vitamin C.

How it compares: zinc bisglycinate

All 10, ranked →
WeightWorldZinc Bisglycinate TabletsCheapest per 15 mg zincWeightWorld · 50 mg a serving · 45p a month · a pack lasts 1.8 years1p£9.99View at WeightWorld (opens in a new tab)
ZipVitZinc Bisglycinate 25mgZipVit · 25 mg a serving · 49p a month · a pack lasts 1.7 years2p£9.99View at ZipVit (opens in a new tab)
VitaBrightZinc Bisglycinate Tablets with CopperVitaBright · 50 mg a serving · 58p a month · a pack lasts 1.8 years2p£12.99View at VitaBright (opens in a new tab)
This productHealf · 20 mg a serving · £29.62 a month · a pack lasts 40 days99pshown above

Ranked purely by price per 15 mg zinc. 115 combination products also contain zinc.

On the label

Multivitamin · Multivitamins (per serving)
1 serving per serving (priced per serving — compare what each serving contains before choosing)
Folate · Methylfolate (5-MTHF)
400 µg per serving (stated on the label)
Pack
240 capsules · 30 servings · 8 capsule(s) a serving
Cost per serving
£1.32 (30 servings in the pack)
More label details
Magnesium · Malate
200 mg per serving (stated on the label)
Vitamin B6 · P-5-P (active form)
25 mg per serving (stated on the label)
Vitamin C · Standard (ascorbic acid and ascorbates)
250 mg per serving (stated on the label)
Zinc · Bisglycinate
20 mg per serving (stated on the label)
Claimed on the listing
vegetarian
Sold by
Healf
What the listing says
“240 caps” · “Servings Per Container: 30” · “Serving Size: 8 Capsules” · “Folinic Acid Calcium Salt] ; 400 mcg”
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One serving is our comparison unit, not a recommendation.

Price history

No price change since 1 October 2026. Checked on 20 days, most recently 20 October 2026.

Price at every check
£39.49Healf
First recorded
£39.491 Oct
Checked on
20 dayssince 1 Oct
Pack price at each check.
  1. First checked at Healf: £39.49

Questions about this product

How much does Seeking Health Optimal Multivitamin cost per 400 µg?

£1.32 per 400 µg, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

How long does one pack last?

30 days at one 400 µg dose. The pack holds 12 mg in total.

How much does Seeking Health Optimal Multivitamin cost per 100 mg magnesium?

66p per 100 mg magnesium, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

How long does one pack last?

2 months at one 100 mg dose. The pack holds 6 g in total.

How much does Seeking Health Optimal Multivitamin cost per serving?

£1.32 per serving, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

Is it the cheapest of the multivitamins in the UK?

No, it is 245th of 283. everyday Multivitamins 240 Tablets at Boots works out at 2p per serving.

How long does one pack last?

30 days at one serving. The pack holds 30 servings in total.

How much does Seeking Health Optimal Multivitamin cost per 50 mg?

£2.63 per 50 mg, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

How long does one pack last?

15 days at one 50 mg dose. The pack holds 750 mg in total.

How much does Seeking Health Optimal Multivitamin cost per 1 g?

£5.27 per 1 g, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

How long does one pack last?

8 days at one 1 g dose. The pack holds 7.5 g in total.

How much does Seeking Health Optimal Multivitamin cost per 15 mg zinc?

99p per 15 mg zinc, from £39.49 for 240 capsules at Healf, checked on 20 October 2026.

How long does one pack last?

40 days at one 15 mg dose. The pack holds 600 mg in total.

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